by Gerald Craft September 21, 2017 2 min read

When Charlie Moyer was medically discharged from injuries sustained while serving, he vowed to “grow a Spartan of a beard.” As Charlie set off onto his journey towards manliness, he found himself in a specialty beard store to deal with the itchiness, rough texture, and unique smells that come from growing a facial forest.

Trayvax steel plate american flag

Charlie left that store with a small $25 bottle filled with turpentine and a host of other foul ingredients. That’s right, the same stuff used in paint thinner was the norm for beard care back then. Charlie was not OK with that and decided that he would set a new norm. He threw that bottle in the trash and began making his own oils and balms. Solutions that didn’t burn his face with heavy solvents.

The New Standard

Today, Charlie runs Badass Beard Care, a specialty retailer of all natural and organic beard oils and balms. Of course Charlie could have used inexpensive solvents, but he wanted to set a new normal. He saw no reason why he couldn’t offer the best premium oils and butters to deal with the itchy face, ingrown hairs and beardruff that come with growing facial hair. Charlie began offeringfree beard care samples to anyone who wanted to try something new. Soon Badass Beard Care became a household name for bearded men.

Charlie has set a new standard. And that’s the epitome of American entrepreneurship. You address a common need, come up with an innovative solution, and provide the customer with a great experience. Just because it’s been done a certain way, doesn’t mean it’s the right way. It’s entrepreneurs like Charlie that are setting a new standard of excellence for American manufacturers.

And that’s why Trayvax applauds Charlie Moyer and Badass Beard Care. Just like us, you decided to challenge the norm and offer something truly unique. Something better than what the competition was offering. Something that actually addressed the needs of the consumer. All the while using quality ingredients and keeping manufacturing in the USA. Hats off to Badass Beard Care!


Leave a comment

Comments will be approved before showing up.

Also in Blog

5 Things to Buy for 10 Days Inside

by Brian Zig April 03, 2020 3 min read

Our world is changing quickly as we scramble to fill our pantry with good food and enough board games to pass this time spent indoors. We want to focus on a few items to buy, things to consider and potential projects to take on in order for this time spent inside to be as pleasurable as possible.  Surviving hard times  can be a struggle but also a grand opportunity to expand upon your long list of skills.
Read More
How To Make Outdoor Gear Last Forever?

by Brian Zig March 27, 2020 3 min read

Have you ever had a piece of outdoor gear that you were relying on unexpectedly break apart on you? A few bad words later, your thoughts begin to scramble on ways to fix it & what you have on you to repair it on site to keep you pushing forward. After all the climax is right around the corner and you probably pride yourself in being self reliant in the outdoors.
Read More
Surviving Hard Times

by Brian Zig March 20, 2020 3 min read

Creating a healthy routine requires follow through on good habits. Pick some new task you want to complete, a skill you want to learn or a goal you want to obtain today, then do it day after day. 
Read More